Dessert Rose

As part of the ‘Swachh Survekshan 2025-26’ cleanliness campaign, Kunnamkulam town is witnessing a remarkable transformation. Malaya Junction, once known for its foul smell and unhygienic surroundings, has now become a visually refreshing public space. Kunnamkulam Municipality is setting an inspiring example of how a town’s image can be transformed through collective effort and vision.

As part of the sanitation drive, the area was thoroughly cleaned, and the municipality also introduced innovative awareness campaigns through creative “meme” posters, which attracted wide public attention. Continuing these efforts, the junction was completely renovated with the support and sponsorship of Malaya Jewellery. Around ₹2 lakh was spent to create this beautiful “Green Zone” in front of Malaya Junction. With this initiative, a long-standing issue faced by the municipality has found a permanent solution, while the town has gained a new landmark.

The garden stands out because of its rare ornamental plants imported from countries such as Thailand, Indonesia, and Malaysia. The star attraction among them is the Adenium Obesum, popularly known as the “Desert Rose.” With their bonsai-style trunks and vibrant blossoms, these plants capture the attention of both pedestrians and motorists alike.

These plants are maintained using a special cultivation method. Instead of ordinary soil, they are grown in a mixture of coco peat and organic nutrients. Requiring only minimal water, the plants are carefully maintained by the municipality. Even in extreme heat, these plants continue to thrive beautifully. Authorities believe that the participation of private institutions like Malaya Jewellery in municipal cleanliness initiatives can pave the way for even greater transformations in the future.